Overview
Vouched is a platform built to help users discover talented hires through trusted endorsements—turning referrals into a more powerful, scalable hiring tool. I was brought in to help shape the early visual identity and design key user-facing screens to support the platform’s launch. Designed three unique logo concepts, exploring different visual directions that balanced professionalism, approachability, and credibility.
Vouched is a platform built to help users discover talented hires through trusted endorsements—turning referrals into a more powerful, scalable hiring tool. I was brought in to help shape the early visual identity and design key user-facing screens to support the platform’s launch. Designed three unique logo concepts, exploring different visual directions that balanced professionalism, approachability, and credibility.
Landing Page Design
Created a responsive landing page concept focused on clearly communicating the platform’s value, with a strong emphasis on social proof and user trust.
Created a responsive landing page concept focused on clearly communicating the platform’s value, with a strong emphasis on social proof and user trust.
Sign-Up Flow
Designed a sign-up screen experience optimized for conversion, guiding new users with clear CTAs and minimal friction.
Designed a sign-up screen experience optimized for conversion, guiding new users with clear CTAs and minimal friction.
My Role
I handled all aspects of the visual design process, from initial concept development through to polished UI screens. My focus was on creating a cohesive design language that could scale as the product evolved.
I handled all aspects of the visual design process, from initial concept development through to polished UI screens. My focus was on creating a cohesive design language that could scale as the product evolved.
Outcome
The work laid the foundation for Vouched’s brand identity and user experience. The logo explorations helped the team align on a visual direction, while the landing and sign-up concepts clarified the platform's core messaging and onboarding strategy.
The work laid the foundation for Vouched’s brand identity and user experience. The logo explorations helped the team align on a visual direction, while the landing and sign-up concepts clarified the platform's core messaging and onboarding strategy.
Logo Concepts
Clients Choice
